منابع مشابه
Modeling regret effects on consumer post-purchase decisions
Purpose – The purpose of this paper is to assess how regret affects consumer satisfaction levels, extent of rumination, and brand-switching intention. The paper also seeks to examine any mediating effects between regret and rumination that can be found due to consumers’ negative emotions. Design/methodology/approach – A purchase-decision scenario was presented to 125 undergraduate students. A b...
متن کاملSales and Consumer Inventory1
spring 2001 NBER Productivity workshop, Berkeley, BYU, Chicago GSB, Northwestern, Wharton, University of Virginia and University of Wisconsin for comments and suggestions. The second author wishes to thank the Center for the Study of Industrial Organization at Northwestern University, for hospitality and support. Comments are very welcome and should be directed to either [email protected] or ne...
متن کاملSales and consumer inventory
Temporary price reductions (sales) are common for many goods and naturally result in a large increase in the quantity sold. We explore whether the data support the hypothesis that these increases are, at least partly, due to demand anticipation: at low prices, consumers store for future consumption. This effect, if present, has broad economic implications. We test the predictions of an inventor...
متن کاملSales Forecasts for Existing Consumer Products and Services: Do Purchase Intentions Contribute to Accuracy?
Purchase intentions are routinely used to forecast sales of existing products and services. While past studies have shown that intentions are predictive of sales, they have only examined the absolute accuracy of intentions, not their accuracy relative to other forecasting methods. For example, no research has been able to demonstrate that intentions-based forecasts can improve upon a simple ext...
متن کاملThe Effects of Pre-announced Consumption Tax Reforms on the Sales and Prices of Consumer Durables
This paper utilizes a micro data set on consumer durables to study the effect of consumption tax reforms on the time path of consumption. The dataset reports the monthly sales of individual products and their consumer prices in 22 European countries, which enacted numerous consumption tax reforms in recent years. We implement a reduced form specification for sales that allows us to test theoret...
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ژورنال
عنوان ژورنال: Journal of Applied Business Research (JABR)
سال: 2011
ISSN: 2157-8834,0892-7626
DOI: 10.19030/jabr.v20i1.2190